MonMum is written and edited by me Petra, a producer, stylist, blogger and mum living in South London with my gorgeous beau AJ and tour amazing daughter Lux. My initial reason for setting up Monmum was to help friends overcome the feeling that they had lost themselves during and post pregnancy and didn’t feel comfortable in their own style anymore. Colours became safe and any engagements an on-going nightmare of wardrobe malfunctions. Having a baby shouldn’t mean sacrificing your look, your personality or losing your confidence. Today pregnant women should be able to celebrate their style and feel sexy and empowered by their pregnancy journey. But more often than not, the changing body, raging hormones and weight gain are enough to make expectant mums retreat to comfortable clothes that hide everything away. Come the second trimester many pregnant women have lost all sense of themselves and haven’t got a clue or the energy to know what to wear anymore. When I too became pregnant I realised that I had entered a world where there was an instant connection and bond with women all over the world, who connect on a level I never knew existed, all through being pregnant. It’s about coming together and learning what it is to be pregnant, the daily experience and changes we and our bodies go through. Having already had the blog, I initially thought I would be a super cool mum knowing exactly what to buy and when to wear it, but the honest truth is that it’s harder than it looks to keep yourself and your style throughout pregnancy especially with the maternity offerings out there still today. I was desperate to keep my identity and personality through what I wore and I didn’t want myself or anyone else to feel they had to conform to the blue and white striped wrap over dress that's out there for pregnant women. But it’s not all about Maternity brands and giving up your personality and confidence! Monmum wants to empower pregnant women and reveal all the wearable non maternity brands as well as maternity styles that you can wear, that not only adapt to your changing body but also give you back your true self and allow your confidence to live pre, during and post pregnancy. #styletomatchyourlife The serious bit: All the posts on this blog are created solely for monmum. I enjoy sharing info of what I find and love and it’s great when you get a comment or a re-pin of your posts. If you do decide to re-use or re-pin, please do mention where the original link came from and the name of my blog monmum.com as a credit. Sadly on occasion we also receive some spam, so any comments which we deem inappropriate, offensive comments, rude language, self-promotional spam or general spam will be deleted. DISCLOSURE Monmum does have some paid advertising banners and some contextual affiliate links. This means that we may receive commission on sales from some of the products which have links. (Not all of course). If you click on a link and make a purchase from an affiliate site, then we may make a small commission from that purchase either from the blog link and also from some of the links on the monmum pinterest page. Lastly, any products which I receive free of charge or through sponsorship or in return for a review will be mentioned as such within the post or at the bottom of the post. I will however only work with products and link to things I absolutely genuinely like and will only work with affiliates that fit my aesthetic and brand. If I don’t like it or it’s a bad fit for Monmum, I won’t use it.